The Chimney Experts
The Chimney Experts website faced a significant setback following the March 2024 Google helpful content algorithm update, which resulted in their complete disappearance from Google search results. Tasked with recovering their online presence, we implemented a strategic overhaul of their content to align with the new requirements. This involved refining the existing material to enhance relevance and value, ensuring it directly addressed the needs and questions of their audience. Additionally, we significantly reduced the number of affiliate links, which were impacting the site’s credibility and user trust.
These critical updates have effectively reversed the negative impact of the algorithm change. The Chimney Experts website is now experiencing a robust recovery, steadily climbing back up in the search rankings, and regaining its visibility and traffic. This project not only restored their online presence but also fortified their content’s integrity for future updates.
